How to integrate Yay! Forms with Mailchimp

Follow the steps below to connect your Yay! Forms form with Mailchimp:

1. Access the form

Open the desired form and go to the Integrate tab. There, you will find the Mailchimp option. Click Configure to begin setting up your Mailchimp account.

2. Connect your Mailchimp account

Once you access the integration screen, you'll need to connect your Mailchimp account. After that, select the audience (list) to which you want to send the form data.

3. Map the fields

You can now map the fields from your form to the fields in your Mailchimp list.

Please note that mapping the email field is required. This must be either a field of the email type or a hidden field.

4. Additional fields

You can also map other Mailchimp fields using:

• Form fields
• Hidden fields
• Variables

Below, a list of all available fields for mapping in your Mailchimp list will be displayed:

5. Add tags to responses

If you wish, you can add tags to submitted responses. To do this, simply click Add tags to your response and select a tag.

6. Dynamic tags based on multiple choices

You can also automatically assign tags based on selections made in multiple choice fields, as shown below:

Note: To use this feature, you must have at least one tag registered in Mailchimp and at least one field in your form with multiple choice options.

⚠️ Important notes

Fields with specific formats

Some fields require a specific format. For example, the Birthday field must match the format expected by Mailchimp. Be sure the user’s response is correctly formatted.

Full address

If you choose to send the address field, you must include all the following:

• Address 1
• City
• State
• Zip Code

Otherwise, the submission may fail. You can choose not to send the address or include it with all the required fields.

Country format

For country fields, the recommended format is ISO 3166-1 alpha-2, which means a two-letter country code (e.g., BR, US, GB).

While you can send the full country name, Mailchimp does not recommend this, as it may lead to recognition errors.

We hope you enjoy this new integration! 😊

If you have any questions or suggestions, feel free to contact us at help@yayforms.com

Updated on: 01/07/2025